SEO Search Engine Optimization DIY don’t get ripped off

If you have a web site or a blog site you will find that you will start getting phone calls from people telling you that Google cannot find your web site.  They may even stay on the phone for an hour or more going over your web site with you.  The thing to know is that these so called Web Site Search Engine Optimization places are pure and simply scams, some are total ripoffs.  They will charge you usually thousands of dollars to optimize your website so it appears on Google and other search engines.  Do not spend money with these people.  You can do this your self.  There is a lot of free information available on SEO and a number of very good books.  Here is one book that I use.